Polish your marketing smarts with this handy quiz. Just answer true or false to these eight questions, then read the answers for important insights that'll help you improve your marketing in the coming year.
1. On a small-business marketing budget, it's smarter to advertise a few times each in numerous print publications than to advertise often in just one or two.
2.When shopping for broadcast advertising on a tight budget, you should look for the media proposal that offers the greatest number of spots for your money.
3. Customers prefer to receive branded company information in editorial materials, both offline and online, rather than through ads.
Take the Quiz on Are You Marketing Smartly?
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